Any individual who does business on the net realizes the vastness of trying to do well. Even though you may have a great product, testimonials alone may well not help you launch your product. cheap comments
A case study may be the solution you need. Giving your customers instances of case studies will go way beyond the typical testimonials every Internet marketing expert uses.
We attempted to test this hypothesis in the video marketing arena. All of us wanted to determine if we could achieve page one status on the search engines and YouTube for our work first.
Since we commenced this job, we came across a term to describe our strategy and we called it “dominating Google real estate”. What exactly does that mean anyway?
It’s quite simple. We wanted to get as many videos as we might get rated on the first webpage of Google and Twitter. Though this is an ambitious plan, we sensed it was possible.
All of us commenced testing our speculation getting into one amazingly important thing. We made the decision to follow the guidelines Google and YouTube placed forth to ensure success.
Strategic marketing is not meant to get around a problem; it is meant to do the absolute best with what you are given. Do you wish to really know what the top secret is?
The response may have eluded you for a long time, but Google and YouTube want you to use the meta-data as precisely as possible. You may be wanting to know what meta-data is.
Meta-data is an expensive term for your title, your tags (keywords) and explanation. This three-step process will drastically improve your online video placement.
Let’ start by thinking like Google for an additional. When you start typing a phrase into the search bar, how much does Google do?
If you said they want to finish your thought for you, you are absolutely right. This is the first hint. Always put keyword phrases at the beginning of the subject.
The second part of the puzzle is your tags or keywords. Google and YouTube like to see about ten related keywords in your content. This kind of allows these to categorize your information correctly.
The next part of the puzzle is around your description. Your first 55-60 characters should be almost identical to your title. It may seem to be simple, but if you do these three things correctly, your videos will be sitting in the high rent district of Google and YouTube.
So what on earth does all this have to do with a case study? We are accompanied by launching an online video marketing membership site. Generally there are plenty of sites which in turn similar things and we felt we needed to distinguish ourselves.
We all created a case review so individuals could learn just what we did using their own material. We will be reporting those great results in a future article. In the meantime, get your meta-data in tip-top condition which means you can control Google and YouTube.